product development
Montblanc started off as the Simple Filler Co. in 1906, by 1914 the company renamed its self Montblanc and released an array of products that would remain timeless until today. Heritage is at the core of all of Montblanc's product, from writing instrument, time pieces and leathers the heritage of the company is engraved into it. 2016 is Montblanc's 110 year anniversary so for this year Montblanc has released new product that intertwines 110 years of product history. Rouge Et Noir collection just launched and is almost completely sold out in the USA, you can try calling boutiques around the country and you'll get the same answer 'out of stock', why? Well the piece is almost an exact replica of their rouge et noir collect from 1914, it also has a lot so similar features as the Agatha Christie which is one of Montblanc's most iconic pieces. Montblanc of course innovated the product a modern twist and more updated uses such as ballpoint and roller ball versions but still kept the heritage at the core of the piece. Their product development has created 9 pieces that has been in the making for 110 years by reinventing a classic piece. Along with this the company release a series of leather to go with the collection. The pieces are not limited in number yet limited in production. With these pieces Montblanc has shown the even thou it has shown a maturity level of success throughout the years in the luxury world, you don't have to give up your company's heritage in order to continue to grow as a company.
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